A digital marketing specialist with a decades’ worth of experience working in both an agency setting and in-house, creating strategies and campaigns that actually deliver.
Liverpool FC
We’re often told about the Premier League’s international appeal, usually when the staggering details of the next multi-billion pound TV deal are leaked to the press or the dreaded 39th game idea is floated for the umpteenth time, but social media has really brought home the allure
Liverpool FC
On at least one occasion I’ve used this blog to prattle on about Liverpool FC’s brilliant use of social media. They, out of all of the Premier League clubs, seem to have understood what the medium is all about and more importantly what it was capable of. ‘perspiring
NFL
[http://www.confused.com/news-views/infographics/premier-league-vs-nfl-social-media] Which is better, football (the one with the round one) or football (the one with the oval one)? It’s a debate that gets the blood flowing both here and in the USA and while there’ll
SMEPL
[http://prattleblog.files.wordpress.com/2012/08/socialmedia.png]The beginning of a new Premier League season doesn’t just mean the return of hours of inane punditry from ex-professionals in dodgy designer shirts. No, it also marks the return of the Social Media Premier League (which, due to
Euro 2012
Viktor Yanukovych has a problem. On the eve of Euro 2012, a tournament his country is set to host with its next door neighbours Poland, his government have become pariahs amongst other European nations due the treatment of opposition leader Yulia Tymoshenko [http://www.guardian.co.uk/world/2012/may/
England
So it seems that the Football Association have got their man. Roy Hodgson is expected to be the named the new England manager within 24 hours, however the reception has been mixed. With members of the press and support certain that Harry Redknapp was set to get the nod some
PFA
The end of season PFA Awards usually play host to a few baffling announcements. Last night was no different however it wasn’t the presence of a thoroughly mediocre player in the Team of the Year that had fans scratching their heads, it was something much more sobering. Sheffield United
Michael Owen
A lot is written about the impact that the uptake of Twitter amongst members of the footballing fraternity has had, but has it really changed the game for your regular fan? I spoke to two supporters – Mark [http://twitter.com/mark2606] and Joe [http://twitter.com/joe_bloghead] – to see
Liverpool
[https://prattleblog.files.wordpress.com/2012/03/2511501676_fcae8f1d0f_m.jpg] Photo by Shaun Wong It’s been a busy month at Anfield. Liverpool, who came out near the top of the social media Premier League table [https://prattleblog.wordpress.com/2012/02/27/the-social-media-premier-league-table/
Late Kick Off
The BBC’s Late Kick Off North East & Cumbria aired a fantastic piece on the use of Twitter in football last night. [http://www.bbc.co.uk/i/b01dh35n/] The Mirror’s Simon Bird speaks very well about the implications, especially from a journalist’s point of view, but
QPR
If you were watching BBC2 late on Sunday night (and let’s be honest, why wouldn’t you be?) you may have stumbled across The Four Year Plan [http://www.imdb.com/title/tt2006869/], a rather entertaining piece of film highlighting the unmitigated disaster that was Flavio Briatore’s tenure
Newcastle United
[http://prattleblog.files.wordpress.com/2012/02/stjpic.jpg]Photo by Akuppa On Saturday there was a funeral. A handful of Newcastle United supporters laid the name St. James’ Park to rest [http://www.sundaysun.co.uk/news/north-east-news/2012/02/26/mock-funeral-protest-at-removal-of-
