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# Dunkin' Donuts cause uproar with modified Liverpool badge
- URL: https://www.theonlinerule.com/dunkin-donuts-cause-uproar-with-modified-liverpool-badge/
- Published: 2015-03-01T15:04:25.000Z
- Updated: 2015-03-01T15:04:25.000Z
- Author: Scott Goodacre
- Tags: Liverpool, Sponsorship

One of Liverpool’s sponsors has apologised to fans after manipulating the club’s badge in an ill-judged attempt to launch a Twitter campaign.

Dunkin’ Donuts tweeted a modified emblem which replaced the Hillsbrough eternal flames with cups of iced coffee, and changed “You’ll Never Walk Alone” to “America runs on Dunkin'”.

[![The offending tweet was removed, and an apology hastily issued.](https://www.theonlinerule.com/wp-content/uploads/81267315_dunkin.jpg)](https://www.theonlinerule.com/wp-content/uploads/81267315%5Fdunkin.jpg)

The offending tweet was removed, and an apology hastily issued.

The company quickly backtracked on the campaign with a spokesman saying no offence was meant, before confirming that the tweet has been removed and the campaign immediately halted.